The annual Rock River Anything That Floats Race is not just a race; it's an opportunity for your brand to shine while supporting a cherished Rockford community tradition. The benefits of the race are many to participants and sponsors, alike:

Exceptional Team-Building Experience: RRATFR is renowned for its exhilarating team-building benefits. Participants forge stronger bonds and create lasting memories through shared challenges and triumphs.

• Tangible Rewards and Endless Potential: The satisfaction of participation transcends the finish line. RRATFR teams, fueled by the spirit of competition and creativity, eagerly plan and innovate, ensuring sustained engagement and excitement year after year.

• Immersive Race Day Experience: Sponsors’ brands are seen on the vibrant canvas of Race Day, whether adorning custom rafts or energizing supporters with signage on our site, at the electrifying finish line party and along the Rock River Recreation Path. Your sponsorship ensures prominent visibility and positive association with a beloved community event.

• Community Impact and Brand Affiliation: The Race contributes to community culture and cohesion. Unique and creative events like RRATFR help enhance the Rockford Region's appeal as a wonderful place to live and showcase Rockford's Real Original ingenuity and creativity. By supporting RRATFR, your business aligns itself with the essence of community spirit and ingenuity that defines the Rockford Region. 

• Extended Philanthropic Contribution: Beyond the thrill of the race, your sponsorship directly contributes to other meaningful causes. Proceeds from RRATFR have supported vital organizations such as the Loves Park Ski Broncs, Fourth of July Committee, Keep Northern Illinois Beautiful, and the Rockford Park District Foundation, amplifying the impact of sponsorship beyond the event itself. 

By partnering with us as a Sponsor, your business will not only enjoy prominent exposure but also play a pivotal role in enriching our community and shaping unforgettable experiences for all involved.

Presenting Sponsor
($10,000)

As the Presenting Sponsor of the popular annual Rock River Anything That Float Race,  you company will gain significant exposure, recognition and satisfaction:

• Prominent Name Recognition: Your company's name will take center stage as the presenting sponsor, prominently featured in all event promotions and media coverage. 

• Logo Visibility: Your logo will adorn all online and printed materials, including our website, social media channels, event posters, brochures, flyers, stage banners and more, ensuring widespread visibility throughout the community.

• Website Presence: Your logo and a direct link to your company's website will be prominently displayed on the official Race website, RRATFR.com, amplifying your online presence and driving traffic to your digital platforms.

• Social Media Exposure: Your company's name will be integrated into our robust social media campaigns, reaching a broad audience and maximizing engagement leading up to the event.

• VIP Access: Gain exclusive access for 15 guests to the VIP Lounge on Race Day at Prairie Street Brewing Co., offering a premium viewing experience above the finish line, including complimentary taco bar, snacks and dessert. This luxurious setting provides a unique opportunity for networking and entertainment away from the hustle and bustle of the event.

• Recognition at Award Ceremony: Receive special recognition and a speaking opportunity during the participant award ceremony, further solidifying your status as a valued partner and supporter of the event.

• Raft in the Race! All sponsors are encouraged to enter a raft in the race at no charge!

  Limited Availability; only one Presenting Sponsorship opportunity is available.

  Don't miss this chance to elevate your brand and make a lasting impact as the Presenting Sponsor of the iconic Rock River Anything That Floats Race. Join us in shaping unforgettable experiences and driving positive change within our community.

Supporting Sponsor
($5,000)

Sponsorship Benefits Include:

• Prominent Name Recognition: Your brand will be acknowledged as a Supporting Sponsor before and during the event.

• Logo Visibility: Your logo will adorn all online and printed materials, including our website, social media channels, event posters, brochures, flyers, stage banners and more, ensuring widespread visibility throughout the community.

• Website Presence: Your logo and a direct link to your company's website will be prominently displayed on the official Race website, RRATFR.com, amplifying your online presence and driving traffic to your digital platforms.

• Social Media Exposure: Your company's name will be integrated into our robust social media campaigns, reaching a broad audience and maximizing engagement leading up to the event.

• VIP Access: Gain exclusive access for 10 guests to the VIP Lounge on Race Day at Prairie Street Brewing Co., offering a premium viewing experience above the finish line, including complimentary taco bar, snacks, dessert, PSB craft beer, and other refreshments. This luxurious setting provides a unique opportunity for networking and entertainment away from the hustle and bustle of the event.

• Raft in the Race! All sponsors are encouraged to enter a raft in the race at no charge!

  Limited Availability; only one Supporting Sponsorship is available.

Band Barge Sponsor
($1,000)

Join us as a Band Barge Sponsor and make waves in this exciting event partnership opportunity. Your support ensures an unforgettable experience for participants and spectators alike:

• Prominent Logo Placement: Your logo will take center stage on Band Barge signage during race day festivities, ensuring high visibility and recognition among event attendees. Logo will also be on the stage banners during the day's event for all to see. 

• Pre-Promotion Exposure: Gain additional exposure through your logo appearing on pre-event materials for the Rock River Anything That Floats Race, maximizing your brand's reach leading up to the main event.

• Raft in the Race! All sponsors are encouraged to enter a raft in the race at no charge!

  Limited Availability; only one Band Barge Sponsorship opportunity is available.

Release The Quackin Sponsor
($1,500)

Help us hit the mark with our fun-filled event-within-the-event, Release The Quackin’!   Participants slingshot toy rubber ducks toward a mid-river target from the docks near the Finish Line at Prairie Street Brewing Company to the delight of Finish Line spectators. Target Sponsor receives:

• Your Logo is Our Target: Your full color logo will festoon our mid-river target and be seen by all participants and spectator. Logo also appears on the behind-the-Stage Banner.

• Pre-Promotion Exposure: Gain additional exposure through your logo appearing on pre-event materials for the Rock River Anything That Floats Race, maximizing your brand's reach leading up to the main event.

• Prominent logo placement on stage banners during the days event

• Raft in the Race! All sponsors are encouraged to enter a raft in the race at no charge!

  Limited Availability; only one Release the Quackin’ Sponsorship opportunity is available.

Keep it Floatin’ Sponsor
(Investment $1,000)

• Prominent logo placement on stage banners during the days event

• Social Media Exposure: Your company's name will be mentioned in most social media campaigns, reaching a broad audience and maximizing engagement leading up to the event.

• Pre-Promotion Exposure: Company logo and link to website on Raft Race website

• Meal Tickets: Four meal tickets for the PSB food line during the race

• Raft in the Race! All sponsors are encouraged to enter a raft in the race at no charge!

Limited Availability; only one Keep it Floatin’ Sponsorship opportunity is available.

Float-a-Boat Sponsor
(Investment $500)

• Logo placement on stage banners during the Race

• Social Media Exposure: Your company's name will be mentioned in most social media campaigns, reaching a broad audience and maximizing engagement leading up to the event.

• Company logo and link to website on Raft Race website as well as on the behind- the-Stage Banner.

• Meal Tickets: Two meal tickets for the PSB food line during the race

• Raft in the Race! Raft in the Race! All sponsors are encouraged to enter a raft in the race at no charge!

Multiple Float-a-Boat Sponsorship opportunities are available.

Ahoy There Mateys Sponsor
(Investment $250)

• Logo placement on stage banners during the Race event

• Company logo and link to website on Raft Race website

• Raft in the Race! All sponsors are encouraged to enter a raft in the race at no charge!

Multiple Ahoy there Mateys Sponsorship opportunities are available.